Hard Lessons about Film Distribution & Marketing

Barion Grant, the co-founder of MSNBC publishing platform “The Grio,” shares his insight on how to build a publishing platform with engaging content and strategic marketing techniques. In addition to "The Grio," Barion is a producer and has produced over 100 hours of programming content including the critically acclaimed Jay-Z documentary (A GENIUS LEAVES THE HOOD), which aired as the #1 movie on TV-One. Barion launches new media platforms and develops niche original content by partnering with networks, multi-media platforms, advertising partners, and non-profits. His production approach goes beyond talking heads by focusing on capturing real people through storytelling and by maintaining the primary target audience through social media integration.